Department of Children and Families
David E. Wilkins
June 8, 2012
Community Development Administrator
DCF – Circuit 15 (Palm Beach County)
Thousands of children around the globe are participating in The World's Largest Swimming Lesson™ to help beat the second leading cause of unintended, injury-related death of children ages 1-14. An estimated two dozen kids and families will be on site at Small Fish Big Fish Swim School in West Palm Beach to participate in this global event.
A news conference and mass free swimming lesson will be held to raise awareness of the importance of supervision of children near swimming pools, in bathtubs, at oceans, ponds and near canals and lakes. The World's Largest Swimming Lesson™ is a Guinness World Record attempt for the largest simultaneous swimming lesson ever conducted.
Thursday, June 14, 2012
10 a.m.: Media check-in begins
10:30 a.m.: News conference and event kick-off
11 a.m.: World's Largest Swimming Lesson world record attempt begins
Small Fish Big Fish Swim School
346 Pike Road #3 & 4
West Palm Beach, FL 33411
Between 1997 and 2011, there were 790 drowning deaths in Palm Beach County. Children ages 1-4 have the highest drowning rate. Nearly one-fourth (23%) of the drowning deaths in Palm Beach County occur in swimming pools. About 100 children in Florida die every year from drowning. The World's Largest Swimming Lesson™ was created to spread the word that Swimming Lessons Save Lives™ – tragically, drowning is the second leading cause of unintended, injury-related death of children ages 1-14. Research shows if a child doesn't learn to swim before the 3rd grade, they likely never will.
Interview/Visuals: Local representatives of the Drowning Prevention Coalition, the Florida Department of Children and Families, the Children's Services Council and Small Fish Big Fish Swim School will be available for interviews; photo opportunities of two dozen children in Palm Beach County participating in the world record attempt lesson taking place simultaneously in countries and states/territories in the U.S.